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Creating with your community to grow your social channels

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About this session

Creating with your community to grow your social channels
Cause: Gender equality and female empowerment

Join Rebecca Ladbury, Communications Specialist at TIME’S UP UK for a conversation with Lauren Von Stackelberg, Global Head of Inclusion and Diversity at Expedia on harnessing the power of social good storytelling through social media.

What we will cover:

• The importance of storytelling for driving awareness for a social cause

• How impactful storytelling can grow your social channels

• The impact of creating with your community to engage your community

Meet the speakers

Rebecca Ladbury Photograph

Rebecca Ladbury

Communications Specialist at Time's up UK

Rebecca is a communications specialist with over twenty years experience running national and international communications campaigns in global health and development working with a range of UN agencies, DFID, Promundo, South African Medical Research Council, the Sexual Violence Research Initiative and a host of other national and international NGOs. Rebecca’s communication experience also covers issues-led arts and contemporary culture, science and technology, working with TIME’S UP UK, the British Council,The Royal Opera House, The Royal Literary Fund, Channel 4 Television, Watershed, and others. At the start of 2009 Rebecca set up Ladbury, a dynamic communications consultancy.

Modertator: Lauren von Stackelberg Photograph

Modertator: Lauren von Stackelberg

Global Head of Inclusion and Diversity at Expedia

Lauren is an entrepreneurial leader and Forbes 30under30 listmaker with experience as Expedia Group’s first Global Head of Inclusion & Diversity, J.P. Morgan’s founding Head of Female Client Strategy, Founder of a micro-fund in Ghana, Co-Founder of The WealthiHer Network, Trustee of Founders4Schools and Chair of Foreign Sisters.

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