Project Template

National Pet Day

April 11th is National Pet Day. This quick project allows you to showcase your business's fun (and cute!) side. Pet videos always perform well, and this template is a quick and easy format that your contributors will enjoy; giving their furry, scaly, and feathery friends a chance to steal the limelight.

It also taps into a timely trend, so you can take advantage of existing hashtags and search activity, and ensures your business is included in a national/international conversation.

✅ increased reach and engagement
✅ fun and quick to turnaround

Key information



1 - 10 people

LinkedIn, Instagram, TikTok


Softer engagement




Employee Engagement

Video outputs

hero video

image carousel

The template

National Pet Day

What is this project about?
Let's celebrate our adorable pets! Whether they're fluffy, feathery, or scaly, they bring so much joy to every day. Share your cutest photos and funniest videos with us!

How do I upload?
This is the Seenit platform that we'll be using to film, upload and edit your clips. There is one filming instruction below called a "Scene" so please film your nomination and upload below!

What next?
We’ll be taking contributions and turning them into a final cut, the video will be shared both internally and on social media platforms.

Story closes in 4 days

Film in landscape

Keep clips under 30s

Please choose a scene to upload to

Introduce your pet: What's their name and their role?
Share all of your cute and fun photos/videos

Give this template a try

Use template

Top tips for running this project:

  1. 🐱 This should be a somewhat easy lift of a project - your colleagues camera rolls are already FULL of pics of their pets, they just need a place to share them!
  2. 🐢 Ask your colleagues to make up a job title for their pets eg. Odin - CNO Chief Nap Officer
  3. 🐹 This is a great starter project to get warmed up to the platform - and you don't necessarily need 'National Pet Day' to celebrate, pets do well on socials any day of the year!

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